My Morning, Night & Makeup Routine + Why I Love & Use Beauty Counter
- Lindsay Marie

- Dec 3, 2020
- 5 min read
It is no mystery that I am basically obsessed with Beauty Counter. I became a Consultant for them in 2019 and have loved being an advocate for their brand. I also use the consultant discount to my advantage to continuously stock up on my supply of beauty products and makeup. The reason I love Beauty Counter is because of their clean beauty mission. They strive to be able to provide clean and safe beauty products within a chemically saturated market. There are thousands of products on the market today that are full of more than 80,000 toxic chemicals, whether that's we're putting on our bodies or what we consume that goes into our bodies. According to Beauty Counter, the Food and Drug Administration (the agency that regulates cosmetics in the United States) does not have the authority to remove harmful ingredients from the products we put on our bodies. Beauty Counter set out on journey to change that.
I use Beauty Counter every single day in my morning and nighttime skin care routine, along with my makeup routine. I cannot remember the last time I put something on my skin that was not by Beauty Counter. Here is a look into my routines and what products I use and adore.
Morning Skincare Routine
My morning skincare routine is simple and easy, otherwise I wouldn't stick to it. A quick wash of the face to remove the night's dirt and oils from my pillowcase or face mask, then always followed by a moisturizing session is all it takes. That's it!
I use the Countermatch Refresh Foaming Cleanser to cleanse my face in the morning. I love it because it doesn't exfoliate, which my skin reacts negatively to because my skin is so sensitive. This is a gentle cleanser that smells so fresh and leaves my skin feeling nourished, hydrated, and soft.

Benefits
Removes makeup, dirt, and impurities from face and eyes.
Gentle cleanser doesn't disrupt the skin's moisture barrier.
Rinses away clean, allowing skin care applied afterwards to optimally absorb.
I then apply a thin layer of the Countermatch Adaptive Moisture Lotion and really focus on rubbing it in thoroughly. I have tried other mild moisturizers and heavy creams, but truly nothing has compared to this moisturizer. It is feather light on my skin and not too heavy, but I can feel how my skin immediately absorbs the hydration. It does not leave an oily layer on my face like a lot of moisturizers do and a little bit goes a long way.

Benefits:
Leaves skin refreshed, glowing, and radiant.
Adjusts hydration levels throughout the day.
Offers the essential building blocks of hydration, nutrition, and oxygenation
My Daily Makeup Routine
My daily makeup routine, if I put any makeup on at all, is also simple but also makes me feel glamorous. The best part is that I don't feel like I have any makeup on. The absolute worst feeling is feeling like you have multiple layers of foundation caked on your face because of the built up oil, but you really only applied one layer. That is just not my thing.
After I apply my moisturizer, I use my Dew Skin Tinted Moisturizer (No.2). The benefits of this tinted moisturizer are unreal. It doesn't look layered, there are no streaks, it doesn't clump, and you can't see it in my wrinkles (because we all know they're there) like you can with heavy foundations. It acts a moisturizer, but also conceals any dark spots or scars on my face. The greatest aspect in my opinion is that it has SPF 20 in it to protect my skin from those UV rays. Give me all of the vitamin C and sunshine, but I'll leave the sun damage behind.

Benefits:
Sheer coverage: lightweight formula with sheer coverage for an effortlessly dewy finish.
Safer SPF: with non-nano zinc oxide, an effective mineral sunscreen active that has not been found to be harmful to the coral reefs.
Glow-boosting ingredients: infused with a triple complex of black currant seed oil, peony root extract, and vitamin C for increased appearance of firmness and radiance over time.
Next I touch on some of my Illuminating Cream Highlighter Stick (pearl glow) to my cheekbones, nose bone, and chin for a natural glowy look. The third and last addition to my usual routine is my Volumizing Mascara because I love having long eye lashes. I think it is so feminine and opens up the eyes nicely.
Some days, if I am feeling sassy or that my eyes need some color or shimmer I touch on some eyeshadow from my Velvet Classic Eye Shadow Palette using my Precision Brush. Then I will put my 9 To 5 - Luminous Mauve Lipstick on my lips and call it a day!
My Nighttime Skincare Routine
Something that I have really committed to doing since High School is sticking to a nightly skincare routine. Even if it's just washing my face at the end of the day to remove makeup, that is still better than going to sleep with a layer of dirt and grime that will seep into my pores for the next 8 hours. I also feel so much better waking up in the morning knowing that my face is clean. Just like my morning routine, my nighttime routine is crazy simple and only takes a few minutes.
Similar to the morning, I wash my face with the Countermatch Refresh Foaming Cleanser so I go to sleep with a face feeling clean and hydrated. I then apply a small dose of the Counter+ Overnight Resurfacing Serum and this stuff is truly amazing. I wake up with glowing skin despite how many hours of sleep I got the night before. I have been using this religiously for a year and I can honestly say that the clarity and complexion of my skin has improved significantly from previous acne scarring.

Lastly, I try my best to save those pesky bags under my eyes with the Countermatch Eye Rescue Cream. I try to put this on twice a day, but prioritize it at night after I apply my serum.
Benefits:
Moisturizing formula wakes up tired eyes.
Absorbs easily so makeup glides on smoothly.
Helps visibly reduce the appearance of under-eye shadows, dark circles, and puffiness.*
Ophthalmologist tested, safe for contact lens wearers.
That's it! This may seem like a lot for those who are not used to a morning and night routine, but the reason I am able to stick to this routine and why I prioritize it is because it requires no effort and minimal time. A lot of it also has to do with my genuine love for these products and passion for this brand. Their skincare and beauty products make my skin feel smooth, hydrated, and healthy. Here are some products that I haven't been able to try yet, but they are on wish list :)
If you are interested in some of these products or want to shop with me at Beauty Counter, visit this link and feel free to reach out with any questions!
xo Lindsay












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